Insights / Resources / Guides
Some of my thinking about and free resources on community strategy, community building, community management, community led growth and community monetisation.
I co-authored the Community Based Marketing best practice guide and you may have seen my Periodic Table of community strategy.
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What is ‘the broken windows theory’? And does it apply to community management?
This social science theory is not without its critics, but can community builders and community managers learn from its principles?
Tips: How to balance a professional and personal life as a community specialist
Community management can be hard. Here are some practical tips to help community managers achieve a better professional balance.
What is MVC - Minimal Viable Community?
What is Minimal Viable Community (MVC) and how does it apply to community building and management?