Insights / Resources / Guides
Some of my thinking about and free resources on community strategy, community building, community management, community led growth and community monetisation.
I co-authored the Community Based Marketing best practice guide and you may have seen my Periodic Table of community strategy.
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Community-driven social platform Reddit announces record growth and profits
Community-powered social media platform Reddit posts record growth and profitability in Q3 2024.
Resource: State of Community - How Gen Z is disrupting the industry of influence
The State of Community - How Gen Z is Disrupting the Industry of Influence. More generational community research data for business leaders and community professionals.
Resource: Community Leaders Survey 2023
The 2023 Digital Community Leaders Survey adds to the community benchmarking data available to business leaders and community professionals.